Wow! China, a sister brand of Wow! Momo, offers fast-food Chinese cuisine to food enthusiasts. The food is customized to suit Indian palate, offering a range of soups, starters, main course dishes, noodles, rice, bowls and sizzlers in vegetarian and non-vegetarian categories. The brand also offers a selective range of desserts on its menu. Wow! China opened its first outlet in Kolkata in 2019 and plans to operate out of kiosks, food court outlets in malls and tech parks, high-street locations and through cloud kitchen models.